Backlinks

In our last post, we talked about how SEO has shifted over the past year — from simple rankings to visibility across AI search, answer engines, and branded discovery. Today, I want to talk about a shift most SEO professionals still don’t openly discuss, but one that will absolutely separate the winners from the followers […]

The Authority Stack: What It Is and Why It Works Our Authority Stack is a three-layer system that turns websites into recognized entities in Google’s eyes. It’s not just about publishing content or hoping for links. Every piece of the stack is intentional and measurable. Layer 1 – Entity Building This is the foundation. Google